Mercedes-Benz CLE world premiere

The new CLE Coupé incorporates the conceptual and technical innovations of the C-Class and E-Class. However, this new two-door model takes its own path with its expressive design, exclusive comfort features that ensure maximum individuality with a confident and sporty performance.

The new model is introduced in a nearly 6-minute-long film featuring a star-studded cast. The story is unexpected and entertaining, leaving a lasting impression not only on the cast but also on the audience.

Our task was to develop a music and sound concept for the entire film. In total, we produced 8 new songs and supported them with dynamic sound design.

In the music production and sound design, we took care to underline the dramaturgy of the spot and were able to acoustically support the plot of the film through the different music genres, instrumentation and intensities. The music reflects the tension and dynamics of the film and creates an immersive and congruent image-sound world that combines humorous, exciting and energetic parts.– Artur Jansen, Creative Director